IndiGo Campaigns
CREATIVE STRATEGY | ART DIRECTION
AGENCY: WIEDEN+KENNEDY
CLIENT: INDIGO (AIRLINES)
ECD: SHUCHI THAKUR, MOLONA WATI LONGCHAR, DEAN WEI
COPYWRITER: NAINAN CHOPRA, MALAVIKA SHARMA
CLIENT: INDIGO (AIRLINES)
ECD: SHUCHI THAKUR, MOLONA WATI LONGCHAR, DEAN WEI
COPYWRITER: NAINAN CHOPRA, MALAVIKA SHARMA
WORK: EXPERIENCE DESIGN, BRAND CAMPAIGN
RELEASE DATE: 2018 - 2020
CREATIVE DIRECTORS: GEORGE ABRAHAM, JOSSY RAPHAEL, SAMARJIT BHATTACHARYA
CREATIVE DIRECTORS: GEORGE ABRAHAM, JOSSY RAPHAEL, SAMARJIT BHATTACHARYA
Art Director on a few national brand campaigns for IndiGo
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‘Let’s IndiGo’ (13th anniversary)
‘IndiGo Abroad’ (lnternational flights) (ET Brand Equity, Sharks Awards 2020, Best Consumer Insight - Bronze)
‘Kaching!’ (IndiGo+MasterCard+HDFCBank credit card launch)
‘Tough Cookie’ (celebrating healthcare workers)
‘14 years of IndiGo’ (14th anniversary)
‘Lean, clean flying machine’ (post-covid campaign)
